PBS Launches "Storyselling" Course
Date postedSeptember 28, 2026
SIBA bookseller Lisa Uhrik (Plenty Downtown Bookshop, Cookeville, TN) and Kit Little, dean of the Professional Booksellers School (PBS), are instructors for "Storyselling," a new course that explores the intersection of storytelling, display, and marketing to create a bookstore experience for your customers.
"Storyselling" is the new incarnation of the PBS Advanced Marketing and Design course, with a focus on providing unique experiences for customers.
The course starts on October 21 at 12:30 p.m. ET. Class size is limited to 20.
Because SIBA is a sponsor of PBS, SIBA member booksellers are eligible for a discount on course fees.