June 2012

{Let’s Make a Deal at #SIBA12!}

Register for the SIBA Trade Show today!

June, 2012

In This Issue

Inkreadible Sponsors

Upcoming on
Circle of Sites

(Egmont Books USA

Book of Summers
Book of Summers

Capture the Flag
Capture the Flag

The Homecoming of Samuel Lake
The Homecoming of Samuel Lake
(Random House

15 Seconds
15 Seconds

Butterfly's Daughter
Upheaval in Charleston
Lions of the West


Previous Issues

About Us

SIBA is a trade organization for independent brick and mortar bookstores in the South.
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Southern Independent Booksellers Alliance


It is time.

Time to register for the SIBA Trade Show.
Time to sign up for the next bookstore revival.
Time to try something new in your store.
Time to refamiliarize yourself with your SIBA benefits.
Time to enter to win a bookstore makeover.

It's all happening right now, because when it comes to improving your business, there's no time like the present.

Let’s Make a Deal at #SIBA12!

Register for the SIBA Trade Show today!

Seasoned booksellers: Lend your expertise to an emerging bookseller and SIBA will pay your way to the show!

SIBA wants to pay the way of seasoned booksellers (30 year or more veterans) to #SIBA12 in Naples, Florida.  We'd cover travel, hotel stay, and include an all pass to all of the SIBA meal functions.  And here's the rub:  We want you to share your hotel room with a green bookseller (in business 5 years or less) from a different store.  The point of this pairing is for your expertise and their enthusiasm to mashup into a SIBA weekend of sharing & shameless exchange.
If you have been a bookseller for 30 years or more and would be willing to take an all-expenses paid trip to the #SIBA12 show in return for lending your experience to the next bookselling generation, then email Wanda. This email address is being protected from spambots. You need JavaScript enabled to view it.. Deadline is August 15!

Emerging booksellers: Make your SIBA show really count. Room with an experienced bookseller and learn from the best in the business!

If you have been in business for less than five years, then SIBA will match you up with someone who has been there, done that and you can work the show together, trading ideas and inspiration for wisdom and experience. Email Wanda if you are interested in participating, This email address is being protected from spambots. You need JavaScript enabled to view it.. Deadline is August 15!

Click here to register for the show: {[E-RSVP YES LINK:VWN2XTYYPHP]}!

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Baker & Taylor

Iron House

SIBA Bookseller Revival Scheduled in Greenville, SC!  Can I get an AMEN?

Mark your calendar for Tuesday, July 24.

Fiction Addiction in Greenville, SC Tuesday, July 24 and learn from SIBA Board member Jill Hendrix how to monetize your store newsletter.
Enjoy lunch with author Sophie Hannah (The Other Woman's House) and many thanks to Penguin Books for sponsoring our author lunch.

10am – Noon: Your Store Newsletter Can Be a Profit Center
Fiction Addiction regularly claims $500-1000/month in coop on their store email newsletter. This is money that goes directly to your bottom line. If you're not currently claiming newsletter coop or even sending out a newsletter, learn how to get started. For those already claiming coop, we will discuss tips and tricks we've learned to manage the process and ask you to share yours as well.

Noon – 1 – Lunch with Sophie Hannah
Sophie Hannah is the author of seven internationally bestselling and award-winning psychological thrillers - Little Face, The Truth-Teller's Lie, The Wrong Mother, The Dead Lie Down, The Cradle in the Grave, The Other Woman's House, and Kind of Cruel (British title - not available in the US yet). Her novels are published in 20 countries, with more foreign rights deals under negotiation. The Dead Lie Down is currently shortlisted for a Barry Award. In 2004, Sophie won first prize in the Daphne Du Maurier Festival Short Story Competition for her suspense story, "The Octopus Nest". She has also published five collections of poetry in the UK. Her fifth, Pessimism for Beginners, was shortlisted for the 2007 TS Eliot Award. Ms. Hannah currently lives with her husband and children in Cambridge, England.

1-3pm – Booksellers explore a vision for SIBA’s future.

RSVP: This email address is being protected from spambots. You need JavaScript enabled to view it.

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Boost Sales in Your Store

Check out more money-makers to shake here:  http://pinterest.com/wjewell/cool-stuff-bookstores-do-besides-sell-books/

  1. Host a workshop for writers in your store!  McIntyre’s has had success with author Marjorie Hudson who has hosted numerous Writing Classes; and Flyleaf Books is hosting Pitchapalooza with authors Arielle Eckstut & David Henry Sterry.
  2. Remember your indie presses.  Check your stock to make sure you have your favorite indie titles on hand and feature them with a shelf talker or in a display.
  3. Host a Book Club Giveaway Frenzy.  I attended one of these at Fountain Bookstore recently and it was quite exciting.  When hosting a paperback writer at Fountain, Kelly includes Book Club Giveaway Frenzy.  Here she pitches upcoming titles and offers the galley to anyone in the audience who expresses interest.  Believe it or not, I came away with a galley and purchased two books.  If you buy a book, you get to pick a book off of the Book Club Giveaway Frenzy Shelf! 

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Bookseller Benefits Package Updated

Check out the benefits of SIBA membership.  The SIBA Bookseller Benefits package has been updated with current information for 2012.
The legend describes which programs are popular, which are easy, low-tech, and so much more.  

Make sure you are getting the most out of your SIBA membership.

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You Don't Sweat Much for a Fat Girl


Does your store need a makeover?

Paz & Associates has a deal for you. But the time is upon you.  Apply for this free makeover before July 4th! 

Are you an ABA member?  Been in business ten years?  Store is at least 2,000 sq. ft.?  Have a few really good friends?

To celebrate its 20th anniversary, The Bookstore Training Group of Paz & Associates will award a bookstore makeover to one deserving bookseller. The chosen bookstore will receive free store design and merchandising services, up to $2,000 in materials and services for enhancements, a copy of the Paz staff training video “Bookstore Merchandising Made Easy,” and on-site assistance to finalize the project.

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Win a trip to #siba12!

Classified: Fixed-Shelf Aframes for Sale

12 cases available for $75 each. Floor footprint is 48.5 inches wide by 32 inches deep. Cases are approx. 52 inches high and have 5 fixed shelves with a flat top. I also have add-on toppers that can give you a 6th shelf and a few endcap units that attach to the ends. Hardcovers will fit on the top fixed shelf and the add-on shelf but the other shelves will only fit premium or regular mass-markets. Cases are made of wood, stained golden peach. 3 have both ends finished. 4 have at least 1 finished end. The other ends are currently hidden in the middle of rows and so may or may not be finished.  Pickup from Greenville, SC in late July. For more info, contact Jill Hendrix at Fiction Addiction, 864-675-0540, This email address is being protected from spambots. You need JavaScript enabled to view it..

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Classified: Bookstore for sale

After deliberating for months on this issue, I have decided to put my bookstore up for sale. After 12 years, I know I will miss it deeply but it's time to at least explore the possibility of selling the store. I am not going anywhere and I am planning to continue to run my store to the very best of my ability while it's on the market.

Undercover Books is a very successful, much loved community bookstore in St. Croix, US Virgin Islands.  Please send all inquiries to me via email at This email address is being protected from spambots. You need JavaScript enabled to view it..

Katherine Bennett

Undercover Books & Gifts
5030 Anchor Way
Christiansted, U.S. Virgin Islands     00820

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Thank you for your interest in SIBA,

Wanda Jewell, Executive Director
Southern Independent Booksellers Alliance
3806 Yale Avenue, Columbia, SC 29205
Fax: 309.410.0211

Thank you to SIBA's Inkreadible Sponsors 2012:
Baker & Taylor

Trade Show #SIBA12: Sept 7-9, 2012 at Naples Grande Beach Resort, A Waldorf Astoria Collection

Find your favorite authors at Authors 'Round the South
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