September 2010


Table of Contents

Frontline Bookseller Scholarships


Finding Your Place:
Google for Bookstores

 Independent America

Donna Paz: Image Matters

Fall Okra Picks

New in the Document Library: Okra Picks Poster

11x17 Poster

Mark Your Calendar!

SIBA Trade Show
Sept. 24-26
Daytona, FL

Holiday Catalog Ships
October 1

Coming Up on Circle of Sites

The Monkey Bible

The Monkey Bible
(Outer Rim Press)

The Miracle of Mercy Land

Miracle of Mercy Land

The Typist

The Typist
(Atlantic Monthly)

My Only Sunshine

My Only Sunshine
(Hub City Press)



September 2010

Dearest booksellers,

We are looking forward to seeing many of you at #siba10, what's sure to be the best Trade Show yet. But this year, we're especially excited because thanks to the wonders of the Internet and Social Media, we will be able to share much of what's going on at the show with all our SIBA booksellers, even the ones who had to stay home. So if you haven't done so yet, please be sure to bookmark, and follow along with us on Twitter at @SIndies. You don't want to miss out!

 Winners:  The Karin Wilson Frontline Bookseller Scholarship and The Sally Brewster Frontline Bookseller Scholarship and How Tweet It Is ! Winners and the Election Results are in.

SIBA Installs New Director at #SIBA10

The booksellers have spoken and elected Fiction Addiction bookstore owner, Jill Hendrix, to the SIBA Board of Directors.  Jill’s term will begin in 2011.  And Janet Bollum’s term will end at the close of 2010. 
Janet has served both the board and the association tirelessly & enthusiastically for many, many years, and looks forward to continuing.  Janet’s final board meeting will be at the #SIBA10 Trade Show.  Janet Bollum has owned The Muse Book Shop in Deland, Florida, for 30 years and has been active in both her local community, and the bookselling community from the beginning. 

Jill Hendrix grew up in Greenville, SC. She graduated magna cum laude from Yale University with a B.A. in History. She worked for a year and a half in the Editorial Department of St. Martin's Press and then for a series of internet startups in New York City, including Juno Online Services. The startup bug proved contagious and she decided in 2001 to return home and open her own business, Fiction Addiction (, an independent bookstore stocking new and used books for adults and children. In 2009, Mrs. Hendrix founded the Book Your Lunch author event program (, partnering with local independent restaurant group Table 301 to bring regional authors to Greenville for book discussions over a delicious lunch.

Frontline Booksellers from Fiction Addiction & Page After Page Capture Scholarships!

Frontline bookseller Cynthia Clack has won the Sally Brewster Frontline Bookseller SIBA Scholarship.  Cynthia & her daughter will be attending #SIBA10.  Nominated by Jill Hendrix of Fiction Addiction in Greenville, SC, Cynthia is delighted to be making this trip to #SIBA10 with her daughter and as a freshly-scrubbed bookseller.  Frontline bookseller Sharon Kee has won the Karin Wilson Frontline Bookseller #SIBA10 Scholarship.  Nominated by Doug & Susan Hinkle of Page After Page in Elizabeth City, NC, Sharon is a single mom of four kids.  I’m sure she is ready for some grown-up conversation about her passion for bookselling.  Both Cynthia & Sharon will enjoy two nights room & tax and an All Pass compliments of SIBA in honor of two wonderful booksellers that have served SIBA well – Karin Wilson & Sally Brewster! 

How Tweet it is to Win a Free Room Night @ #SIBA10

That Bookstore in Blytheville, Maple Street Book Shop, Cavalier House Books, Hall Book Exchange, and All Booked Up will enjoy a free night on SIBA @ #SIBA10 for their simple tweet.  We had nearly 40 folks participate in the Twitter Contest.  Watch for more Twitter Contests coming your way from #SIBA10!

#SIBA10 – Talk about an Industry Hook-Up!

Southern indie booksellers are not a glum lot.  Most are excited about all of the potential provided by a largely free internet (bloggers, affiliate programs, Twitter, Facebook, Authors 'Round the South & more).  SIBA is also finding new ways to be relevant to the industry as a whole (selling books for member stores, directing thousands of readers to specific books while promoting her bookstores, pulling together Social Networking Summits & more); always looking to engage our collective klout. 

Download the Show Directory!

New Stuff @ SIBA to be excited about:

Tweet Up a Rep Pick

Social Networking Summit Redux
Skype Demo
Technology Pavilion: The Future Delivered
Steal this Idea Breakfast

Old Favorites @ SIBA to look forward to:

Kids Kick Off Author Lunch featuring Caldecott Medalist Jerry Pinckney, Three Little Kittens (Dial); Jennifer Holm, Turtle in Paradise (Random House Children's Books); Debra Frasier, A Fabulous Fair Alphabet (Beach Lane Books) and Deborah Wiles, Countdown (Scholastic)

SIBA Supper featuring Fannie Flagg, I Still Dream about You (Random House); Emma Donoghue, ROOM (Little, Brown & Co. & #1 IndieNext Pick for SEPTEMBER); Benjamin Hale, The Evolution of Bruno Littlemore (Twelve) & Walter Mosley, The Last Days of Ptolemy Grey (2010), and When the Thrill is Gone (2011), (Riverhead Hardcover)

Late Night Readings Enjoy a libation and relax and enjoy readings with the authors from a selection of new books.  With author host, Watt Key, Dirt Road Home (Macmillan Children's Publishing Group) Joined by: Mark Greaney, On Target: A Gray Man Novel ( Jove Mass Market); Nancy Raines Day, On a Windy Night (Abrams); Patricia Engel, VIDA (Grove Atlantic); Beth Revis, Across the Universe (Razorbill); Jay Varner, Nothing Left to Burn (Algonquin Books); Lisa Patton, Whistlin Dixie in a Nor'Easter (St. Martin's Griffin) Maggie Stiefvater, Linger (Scholastic)

Here's To Morrow Breakfast featuring James Swanson, Bloody Crimes; Christy Jordan, Southern Plate; and Robert Barclay If Wishes Were Horses

The 2nd Annual Writers Block Auction in Daytona on September 25th.  Vie for dinner on Saturday night with a SIBA Book Award author.  We have 3 wonderful restaurants in Daytona that are going to host us:  Ocean Deck, Caribbean Jack's, and Stonewood Grill; all great local, indie restaurants.  Again this year, the winning bid will not only include dinner with the author, but a choice for a free meal for the author or a 20% discount for the entire party (NOT BOTH).  Bidding will start at $50, and bids must increase by a minimum of $1.  A percentage of proceeds will go to a charity of choice of our sponsoring restaurants.

Download the Auction Booklet!

The Moveable Feast of Authors featuring 20 authors visiting and chatting with booksellers over lunch.  This is the finale event of #SIBA10 and a bookseller favorite.

Exhibits | Education | Authors

Plan to attend the SIBA Trade Show in Daytona, Florida.  All events are at indie sister hotels side by side on the seaside.  Hotel Information - Call to book your rooms at either hotel:  800-874-7420 (mention siba) Rates are:  $139 at the Plaza Resort; $119 the Plaza Ocean Club

Attendee Registration
form is here


"Finding Your Place; How to Increase Your Bookstores Local Business Rankings in Google" Offered Free to SIBA Members

Social media and the internet are changing the way businesses operate. Learn the latest trends and the best tools to improve sales, customer relations, and publicity/branding. To help you understand these trends and what they mean to your bookstore, SIBA is featuring Internet Marketing Expert Jack Heape as a speaker at # SIBA10. Jack is the author of several books and hundreds of articles on the topic of internet marketing. He has agreed to make available to our members one of his books, "Finding Your Place; How to Increase Your Bookstores Local Business Rankings in Google", free of charge.

Download it here

Jack Heape will be a presenter at Thursday's Southern Social Networking Summit on the subject of Internet Marketing for Local Business. Develop a marketing plan for your business. On Friday, Jack will facilitate a Skype Demo and be available for individual consultations during the Technology Pavilion on Saturday and Sunday.

 Independent America: Rising From Ruins Offered Free from & HRH Media

HRH Media, who produced both Independent America: The Two-Lane Search for Mom & Pop and Independent America: Rising From Ruins -- two great tools that have enhanced many of our collective public education efforts -- have partnered with to bring Rising From Ruins to a much larger audience for freeRising will be the featured film on Snagfilms for the next week, beginning tomorrow.  We're doing our part to help spread the word, and we hope you'll help.

Visit to snag the page link or the code to embed in your website, newsletter, or blog, or pass the link along through your social media tools. 


Available from Ingram, 978-0-9825205-0-5

Play a sample puzzle online!

Ordering information and puzzle solutions here

Image Matters: All About Bookstore Design Offered Free to SIBA Members from Paz & Associates

Paz & Associates is graciously offering this free publication to SIBA Members who request  a copy by emailing This email address is being protected from spambots. You need JavaScript enabled to view it. This is a full color pdf filled with great examples of great retailers.  At no other time in history has a sense of place been so important to the future success of retail. 

Lady Banks' Pick of the Week!

Okra PicksFall Okra Picks Announced

Fall is for harvesting and here in the South the crop is Okra! Southern Indie Booksellers have a selected a seasoning of books for the Fall Okra Picks —great southern books, fresh off the vine. A baker’s dozen of titles representing a wide range of tastes, all the books selected have the following things in common:  1) They are Southern in nature. 2) They are 2010 Fall releases and 3) There is a SIBA member Bookstore who is really excited about the book. Southern booksellers love their Southern authors—we grow good books! See the list here:

Download a poster here:

SIBAWanda Jewell
Executive Director
Southern Independent Booksellers Alliance
3806 Yale Dr.
Columbia, SC 29205

Trade Show 2010: Daytona, FL, The Plazas; Sept. 24-26

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