Print Advertising

The Southern Independent Booksellers Alliance is a trade association which represents booksellers in the 11 southern states. We have a growing membership of nearly 300 bookstores and have annual contact with over 2000 people industry-wide. Each of our publications offers the opportunity to create an ongoing impression upon the southern bookselling community. Ads must be placed in black & white. Any line screen is acceptable.

Holiday Catalog


Tradeshow Directory 

SIBA produces two print publications that are open to advertisements, both of the same dimensions.  The SIBA Toolkit/Newsletter is a full color publication produced six times a year and distributed to every SIBA member. The SIBA Tradeshow Directory is a Black and white publication published in late August or early September and distributed to every exhibitor and attendee of the annual fall trade show. A page size for each publication is 8.5 x 11 inches. 

Advertising Sizes:

Full Page:  7.5x10 inches
Half Page: 7.5x5 inches
Quarter Page: 3.5x4.5 inches

Advertising Specifications:

Ads must be submitted camera ready, in tiff or pdf formats, in a minimum resotion of 170 dpi. Ads may be either grayscale (Directory or Newsletter) or full color (Newsletter only).  Full color ads must be formatted with CMYK values.


The deadline for ads in print publications is always one month prior to publication:


Feb/Mar -- January 1
Apr/May -- March 1
Jun/Jul -- May 1
Aug/Sep -- July 1
Oct/Nov -- September 1
Dec/Jan -- November 1

Tradeshow Directory -- August 1