9:00 AM – 4:00 PM Rep Around Breakfast & Bookseller School – What’s New & What’s Next On-line & On-the-Shelf?
One of the issues that came up over and over on the anonymous bookseller survey was the difficulty of keeping staff informed of new & upcoming titles. We also have the issue of publisher catalogs going on-line. So John Rubin from Above the Treeline will demonstrate edelweiss and booksellers will learn how to use the online catalogs so to benefit their frontline staff in being able to review and comment on new & upcoming titles. How can online catalogs assist owners, buyers, and managers in keeping staff informed of what is coming and what is new on the shelves.
(Cost: $75.00 per store to include an unlimited number of persons per store includes continental breakfast & boxed lunch)
8:00 AM – 9:30 AM Industry Breakfast – Room 102
To include SIBA’s Annual Membership Meeting
9:00 AM – 6 PM
SIBA Registration Open
Day of Education sponsored by Random House
9:45 AM – 10:45 AM – Building Productive and Profitable Programming Partnerships with your Local Public Libraries – Room 104 A
Libraries and bookstores share many common goals: to provide a community
center for the exchange of ideas, to connect readers to great books, to encourage a love of reading for all ages, and to inspire people with great authors and programs. Yet often bookstores and libraries miss the opportunity to work together to their mutual benefit because they stumble over their differences rather than build on their common goals. This program will cover practical strategies for initiating a productive institutional relationship, including how to define a shared community mission, and how to develop sustainable joint programming. Participants will get practical event ideas, marketing techniques, and solutions to some of the most common roadblocks. Presented in conjunction with The Association of Booksellers for Children (ABC), and The Young Adult Library Services Association (YALSA), a division of The American Library Association (ALA).
9:45 AM – 10:45 AM – Think Outside the Books – Learning from other Indie Retailers – Room 104 B
Aimed at owners, marketing staff, and events coordinators.
Join a panel of Greenville Indies that will share successful events that have forged on the behalf of their indie customers. Restaurants, gas stations, jewelry store, gift shop and a bookstore bring you some of their best ideas for thinking outside the books.
9:45 AM – 10:45 AM – What’s POD Got to do with it? – Room 103
Aimed at booksellers of all levels who are interested in capitalizing on this growing trend.
Self-publishing is not going away. If anything, it is growing in importance and maybe deserves the attention of indie booksellers. There are many problems with self-published titles but might these problems be opportunities for indie bookstores? Can we drop our biases and embrace the trends?
9:45 AM – 10:45 AM – Social Media and the Independent Bookseller– Room 101 B
Aimed at booksellers of all levels who are interested in social media.
Facebook, Twitter, YouTube, blogs and other social networking sites have fundamentally changed the way people approach not only their private lives but, also, their business transactions. Social media networks are not the wave of the future--they are the wave of now, and in today's world you are no longer building relationships with 'customers,' but with 'friends.' Come hear a discussion on these topics, and leave with a greater understanding of where this paradigm shift is taking small business
11:00 – 11:50 AM – Author Panel – Room 104 A
11:00 – 11:50 AM – Who put the X in Xmas? Panel – Room 104 B
Catherine Ritch Guess, Beautiful Star of Bethlehem / I Know Who Holds Tomorrow (CRM Books); Edie Hand, The Soldier’s Ride / A Christmas Ride: The Miracle of Lights (Parkway Publishing); Ann Pearlman, The Christmas Cookie Club (Atria Books)
11:00 – 11:50 AM – Writing the South – Room 103
Moderator: Karen Zacharias, Will Jesus Buy Me a Doublewide? Cause I need more room for my plasma TV (Zondervan)
Batt Humphreys, Dead Weight (Joggling Board Press); Karen White, The Girl on Legare Street (NAL Trade Paperback); Donny Seagraves, Gone From These Woods (Delacorte Press); Amanda Gable, The Confederate General Rides North (Scribner)
11:00 – 11:50 AM – Author Panel – Room 101 B
Noon – Exhibitor Set Up – Ballroom
12 Noon – 1:45 PM Kick Off Kids Lunch – Room 102
Richard Peck, A Season of Gifts (Penguin Young Readers Group); Silas House, Eli the Good (Candlewick Press); Patricia Reilly Giff, Wild Girl (Wendy Lamb Books)
(Cost is $35)
2:00 PM – 3:00 PM – Give It Away to Get it Back: Using “Thought Leadership” Marketing to Build Your Children’s Business – Room 104 A
Aimed at booksellers of all levels who are interested in selling children's books.
In today's challenging bookselling climate, it is critical to find and keep your edge over your competition. Covering the basics, providing solid retail service, and putting dollars into traditional marketing strategies is no longer enough. But what if we told you that there is a cost-effective tool available to you that costs very little and will reap huge returns? In this workshop, learn why you and your children's staff are your own best advertising, and how to leverage your collective expertise as a powerful marketing tool to build your children's business exponentially. This workshop will explore the definition of "Thought Leadership" in relation to current trends in New Economy Marketing and why it should be central to any children's marketing plan. We will also discuss the benefits that can come from actively giving away knowledge as a marketing technique, as well as outlining the key elements for crafting a strategic and successful Thought Leadership plan for your children's department regardless of size or staffing level.
2:00 PM – 3:00 PM – The Anatomy of Spectacular Author Events: The Shoestring Tour & The Indie 100 – Room 104 B
Aimed at booksellers of all levels who are interested in author events and promotion.
Tom Warner went to see publishers in New York City. Marc Fitten approached the American Booksellers Association. Deborah Wiles contacted SIBA. Learn how to partner with authors, publishers, and non-profits to create spectacularly successful events.
2:00 PM – 3:00 PM – "The South is Full of STARS" – Room 103
-- A tour of the Southern Traveling Authors Registration Service with Lady Banks
2:00 PM – 3:00 PM – Independents Week: Creating a Community-Wide Local First Celebration At Any Time of the Year – Room 101 B
Aimed at owners, marketing staff, and events coordinators.
We all know how vital it is to create a community that understands and practices Local First. In this session you will hear examples of existing Independents Week activities, get practical tips on creating an event that fits your size community, and brainstorm with your colleagues to host the best Indie Week--whether it is July, December, or somewhere in between.
3:10 PM – 4:10 PM – Childrens Author Panel – Room 104 A
Moderator: Gigi Amateau, A Certain Strain of Peculiar (Candlewick Press)
Hester Bass, The Secret World of Walter Anderson (Candlewick Press); Ed Briant, If You Lived Here You’d Be Home By Now (Roaring Book Press); Steve Tiller, Peach Tree (Right Stuff Kids); Lucy Nolan, Mother Osprey: Nursery Rhymes for Buoys and Gulls (Sylvan Dell)
3:10 PM – 4:10 PM – South Carolina Writers Panel - Room 104 B
Moderator: Alexia Helsey, Hidden History of Greenville (History Press)
Roger Pinckney, Reefer Moon (Joggling Board Press); Mary Alice Monroe, Last Light Over Carolina (Pocket Books); Mindy Friddle, Secret Keepers (St. Martin’s Press); Nicole Seitz, Saving Cicadas (Thomas Nelson)
3:10 PM – 4:10 PM – Got Us Shaking in our Boots Panel – Room 103
Robert J. Bennett, Mr. Shivers (Orbit); Carrie Ryan, The Forest of Hands & Teeth (Random House Children’s Books; Rick Yancey, The Monstrumologist (Simon & Schuster Children’s Publishing); Paula Morris, Ruined, a Ghost Story (Scholastic)
3:10 PM – 4:10 PM – Before We Were Writers Panel – Room 101 B
Winton Porter, Just Passin’ Thru (Clerisy Press); Erica Eisdorfer, The WetNurse’s Tale (Penguin); Joseph Kanon, Stardust (Atria Books)
5:00 – 7:00 PM – Sign Around & Reception
7:00 – 9:00 PM - SIBA Supper – Room 102
Elizabeth Kostova, The Swan Thieves (Little, Brown & Company); Robert Hicks, A Separate Country (Grand Central); Robert Edsel, The Monument’s Men (Center Street), Tomie de Paola, Strega Nona's Harvest (Putnam Publishing)
Thanks to Premiere Sponsor Hachette Books
(cost is $45)
9:30 – 10:30 PM – Late Night Readings – Room 104
Marjory Heath Wentworth, Shackles (Legacy Publications)
Doug Elliott, Swarm Tree: Of Honeybees, Honeymooners and the Tree of Life (History Press); Ken Wheaton, first Annual Grand Prairie Rabbit Festival (Kensington Books); Philip Lee Williams, The Campfire Boys (Mercer University Press); James Everett Kibler, Education of Chauncey Doolittle (Pelican Publishing); Sarah Blake, The Postmistress (Amy Einhorn); Laurel Snyder, Any Which Wall (Random House Books for Young Readers); Cordell Adams, Light Bread (Sweet Tater Publishing)
7:30 – 9:00 AM – A Taste of HarperCollins Breakfast – Room 202
featuring Ron Rash, Serena (Ecco); Padget Powell, The Interrogative Mood (Ecco); and Jess Walter, The Financial Lives of the Poets (Harper)
Thanks to Premiere Sponsor HarperCollins
(Cost is $15)
8:00 AM – 5 PM
SIBA Registration Open
9:00 AM – 12 Noon
Exhibits Open
All -STARS Autograph Area Open on the half-hour
10 AM – 4 PM
Bookseller Shipping Center & Bag Check Open – Ballroom Prefunction Area
12 Noon – 1:30 PM –Southern Writer’s Lunch – Room 202
Matt & Ted Lee, The Lee Brothers Simple Fresh Southern Knockout Dishes with Down-Home Flavor (Clarkson Potter); Jill McCorkle, Going Away Shoes (Algonquin); Pete Dexter, Spooner (Grand Central)
(Cost is $35)
1:30 – 5:30 PM
Exhibits Open
STARS Autograph Area Open
6 – 7:30 – The Writers’ Block - SIBA Book Award First Ever Feed-an-Author Auction & Reception
Bring your money and outbid your neighbor at this first ever SIBA FunRaiser! 2009 Book Award Authors will go on the block. You bid for the privilege of taking them out to dinner. Once the going, going, gones are announced the winning bidders and authors are off to dinner together. The minimum bid is $20 and must be raised in increments of at least one dollar. Shuttles will be available to take folks downtown to our sponsor Table 301’s family of restaurants. Every author package will include a restaurant gift card. A percentage of the proceed will got to Loaves & Fishes, an effort supported by Table 301 to feed Greenville’s hungry.
7:30 – 9:00 AM - Breakfast – Room 202
(Cost is $15)
8:00 AM – Noon
SIBA Registration Open
9:00 – 12 Noon
Exhibits OPEN
STARS Autograph Area Open
10 AM – 4 PM
Bookseller Shipping Center & Bag Check Open – Ballroom Prefunction Area
Noon – 2:00 PM - The Moveable Feast of Authors – Room 202
(Cost is $50)
Thanks to Inkreadible Sponsor Ingram Book Company