News

Celebrate Independents!  SIBA’s 2010 Book Award Winners; A Southern Explosion of Works

Fireworks

Southern indie booksellers have chosen a stellar collection of titles for the 2010 SIBA Book Awards.  After a furious round of voting, the finalists skyrocketed out of the long list into the hands of the judges, and today the winners break out.

The Secret World of Walter AndersonChildren’s Winner: The Secret World of Walter Anderson by Hester Bass (Candlewick Press)

The Secret World of Walter Anderson was brought to the attention of booksellers in the first batch of Okra Picks and quickly found its way to the Southern Indie Bestseller List h becoming a favorite among booksellers and readers throughout the south.  Enter the fascinating world of reclusive nature-lover Walter Anderson — perhaps the most famous American artist you've never heard of.  In this beautifully crafted picture book biography, writer Hester Bass and Caldecott Honor-winning illustrator E. B. Lewis pay homage to an uncompromising American artist.

The Lee Bros. Simple Fresh SouthernCooking Winner: The Lee Brothers Simple Fresh Southern by Ted and Matt Lee (Clarkson Potter)

The Lee Brothers Simple Fresh Southern was brought to the attention of booksellers in the south at the annual trade show of the Southern Independent Booksellers Alliance in Greenville, SC, last year.  Long a favorite of southern indie booksellers, the Lee Brothers have delivered the goods again.  From Bobby Flay: “These guys can cook! Just reading the recipes makes me ravenous for scintillating Southern dishes. Sign me up for Tuesday Fried Chicken and Sweet Potato Buttermilk Pie!”  Siblings Matt & Ted Lee are homegrown and this cookbook proves it.

The HelpFiction Winner: The Help by Kathryn Stockett (Amy Einhorn Books)

The Help has spent 35 weeks on the Southern Indie Bestseller List and is still there now.  No southern bookseller is surprised to see this book take the winning fiction spot in the 2010 SIBA Book Awards.  But did you know that The Help is soon to be a major motion picture coming from DreamWorks?  And dream work describes this book.  Reading groups have embraced this book as have Citadel graduates.  The “terrible awful” is waiting for Kathryn Stockett to write us another southern story.

The Most They Ever HadNonfiction Winner: The Most They Ever Had by Rick Bragg (Macadam Cage)

The Most They Ever Had joins Somebody Told Me, Ava’s Man, and The Prince of Frogtown; all books by Rick Bragg and all winners of the SIBA Book Award.  Southern booksellers and readers cannot get enough Rick Bragg.  These nine stories, written to carry readers across space and time to the mill town of Anniston, AL, over a one hundred year span, will capture readers and booksellers alike.  SIBA and Pulitzer Prize-winning author Rick Bragg again gives a voice to people who never even knew they had anything worth hearing.

The Winners!

Children's: The Secret World of Walter Anderson by Hester Bass (Candlewick)
Cooking: The Lee Brothers Simple Fresh Southern by Ted and Matt Lee (Clarkson Potter)
Fiction: The Help by Kathryn Stockett (Putnam)
Nonfiction: The Most They Ever Had by Rick Bragg, (Macadam Cage)

 

The 2010 Get in Bed Blog Project

Are you in bed?

Bookseller & Book Blogger in Bed Together

The 2010 Get in Bed Blog Project is a summer-long project that will consist of weekly challenges to move you closer to getting in bed with a blogger or bookseller.  Weekly, I’ll post an activity that will relate in some way to connecting book bloggers and booksellers. Each participant should spend the following week meeting the challenge.  Some posts will be a blogger tip, and some will be a bookseller tip.  We will begin next week.

If you choose to participate in this project, there is no obligation to participate in every challenge, and you can customize each challenge so it makes sense for your particular goals.  Think of the design (and this post, for that matter) as similar to Sophisticated Dorkiness’ Blog Improvement Project (where I got my inspiration) — participate when it makes sense for you.  This is a group effort, because getting better is always easier when you have a support system, but the ultimate commitment remains with you — do you want to get in bed with a blogger/bookseller before September 25, 2010?

A word of note — I am no expert.  I am not even a book blogger or a bookseller.  I read a lot of blogs about books and am interested in social media, and I do everything I can think of to market indie bookstores in the south.  One of the reasons I am hosting this project is because I want to support the “circle of books” – the connection between books, their readers and their writers.  I believe in support systems, and think this will be a fun way to get in bed & get better together.

Booksellers & book bloggers that would like to be listed as participants need only email me at This email address is being protected from spambots. You need JavaScript enabled to view it.

Get in Bed Players              GiB Book Bloggers                   GiB Booksellers

 

SIBASIBA e-Ink!

Table of Contents

Bookseller Revivials

Okra Picks 

Get in Bed Blog Project

 SIBA Sells Books!

How Tweet It Is Contest

Authors Round the South

Document Library Highlights

Web Tool of the Month


Mark Your Calendar!

Bookseller Revivials!
July 19, 26, 28

SIBA Trade Show
Sept. 24-26
Daytona, FL



Coming Up on Circle of Sites

Madonnas of Echo park
Madonnas of Echo Park
(Simon & Schuster)

Big Appetite

Big Appetite
(Simon & Schuster)

The Eternal Ones

Eternal Ones
(Penguin)

 

June 2010

SIBA Indie Bookseller Revivals Revived in July – Mark Your Calendar Today

Your SIBA Board Members will play host across the south in July to southern booksellers at The Indie Booksellers Revival.  Each revival will be a day-long immersion kicking off with some hands-on education provided by each store followed by lunch with a writer, and ending with an Indie Inquiry among booksellers about how to go forward successfully in this ever changing industry.   

Read more.


Okra PicksNew Peck of Okra Picks Announced – Summer is the Season for Okra

SIBA announces the 2010 Summer Okra Picks—great southern books, fresh off the vine.  This is a fresh bushel of great picks.  Lady Banks will be announcing the current Okra Picks to the public at the end of this month.  So pick some Okra Picks and place them on your shelves. We’re always working to send customers your way to pick a peck. 

http://www.sibaweb.com/okra


The Secret World of Walter Anderson

SIBA's Get in Bed Blog Project

Just before BEA, SIBA President Kelly Justice, owner of Fountain Bookstore, and Rebecca Joines Schinsky, of The Book Lady’s Blog, created a media frenzy with their Get in Bed with a Book Blogger project.  In response, SIBA’s own Wanda Jewell is launching the Get in Bed Blog Project.  Read more and sign up today.

Read more.

Available from Ingram, 978-0-9825205-0-5

Play a sample puzzle online!


Eli the Good

Testing..1…2….3…..SIBA Sells Books at Authors ‘Round the South

In support of our core bookstores that are selling books online and hosting affiliate programs, and to encourage those who are not, SIBA began June 1 of this year to include purchase options that will direct sell selected titles to consumer on the consumer website, www.authorsroundthesouth.com (ARTS) and in the Lady Banks’ Commonplace Books Newsletter via core member affiliate programs.  All core bookstore members with affiliate programs will be represented across the selected titles in a fair and thoughtful manner.  SIBA launched the online buy options with the Summer Okra Picks, 2010 SIBA Book Award Finalists & Winners, and the books on Lady Banks’ Bookshelf.  Any money realized from book sales will be applied to the further maintenance of the consumer site and outreach to consumers on behalf of SIBA’s core members.

Read more.

Lady Banks' Pick of the Week!

How Tweet It Is! Contest – Win a FREE Hotel Night during #SIBA10

A little bird told me. . .The hashtag for the SIBA Trade Show is #SIBA10.

Any member of SIBA who tweets - "How tweet it is. #SIBA10" between now and August 1st will be entered to win one free hotel night at SIBA 2010.  There will be 5 winners, so start twittering!  Follow SIndies to find out the latest Show news! Get your twitter account here: twitter.com

Here is the registration form for the SIBA Trade Show – http://www.sibaweb.com/pdf/tradeshow/2010/2010regformA.pdf


Shiver

Authors Round the South

Do not forget to take the time to post your events to the ARTS calendar, or to use the STARS resource to book authors into your community. SIBA will spread the word about what's happening at your store via it's own social networking connections. Follow @Sindies, @readermtwriter, @ladybanks, @rubyjewell!


South of Broad

SIBA Document Library – 2010 Book Award Finalists Shelf Talkers

The SIBA Document Library is a great tool and provides content on tons of topics. The 2010 SIBA Book Award Winners will be announced after July 4th. Use these shelf talkers to promote the finalists in your store.  Easy, breezy, beautiful

Download the 2010 Book Award Shelf Talkers

Southern Farmers Market Cookbook

Web Tool of the Month – Like new customers?

This is a great site and it is adding cities every day.  Like new customers?  Then you’ll love GroupOn.  Learn how a one-day feature on Groupon can bring your bookstore thousands of new customers. Watch the 2 Minute Intro.  www.grouponworks.com


Dead Weight

SIBAWanda Jewell
Executive Director
Southern Independent Booksellers Alliance
3806 Yale Dr.
Columbia, SC 29205
803.994.9530

Trade Show 2010: Daytona, FL, The Plazas; Sept. 24-26

Find your favorite authors at authorsroundthesouth.com
Become a Fan of SIBA's Facebook page
Follow me at www.Twitter.com/RubyJewell
Ask me about Free Book Stimulus Plan

In support of our core bookstores that are selling books online and hosting affiliate programs, and to encourage those who are not, SIBA began June 1 of this year to include purchase options that will direct sell selected titles to consumer on the consumer website, www.authorsroundthesouth.com (ARTS) and in the Lady Banks’ Commonplace Books Newsletter via core member affiliate programs.  All core bookstore members with affiliate programs will be represented across the selected titles in a fair and thoughtful manner.  SIBA launched the online buy options with the Summer Okra Picks, 2010 SIBA Book Award Finalists & Winners, and the books on Lady Banks’ Bookshelf.  Any money realized from book sales will be applied to the further maintenance of the consumer site and outreach to consumers on behalf of SIBA’s core members.

How are sales funneled to stores?

To begin with, SIBA willenable purchasing options on ARTS when appropriate whereever a book jacket image is used. Buy links will alternate betweenthe core member bookstores that offer affiliate programs.  To date, those stores are Inkwood Books in Florida, The Regulator Bookstore in North Carolina, and Fountain Bookstore in Virginia.  We are awaiting confirmation from City Lights in North Carolina.  If you have an affiliate program and are not one of these stores, please contact us asap.  We visited every member bookstore website and found only these..  Those with ABA eCommerce sites certainly have affiliate program capabilities.We want to participate in any affiliate programs core members offer.  

What is an affiliate program and how do you create one?

An affiliate is like having your own sales force and off site sales post. Someone with a Web site wants to sell books and wants to use your shopping cart system to do it. In return for handling their sales, you give them a small piece of the sale. Basically, it’s like having someone selling books for you.

ABA’s IndieBound Web site does have an affiliate component, so it’s a good general solution for authors and bloggers who need an alternative to Amazon for their sites, and it is brilliant at promoting the importance of indies to authors, bloggers, and the industry as a whole. , But its last job is to sell books for your store.
 

But by creating an affiliate program specifically for your site, then ALL the sales that come from your affiliates will only go to you. It is like raising kids.  You send them to school, daycare, camp, all of great benefit for your children, but in the end, you are their only advocate.  SIBA wants to be the camp you go to with the understanding that you must be your own store’s advocate.  SIBA is begging you – Find away to create an affiliate program for your store’s website. 

There are 3 steps to creating an affiliate program: 

  1. The first is you have to have a way to buy books online.  There are hundreds of ways to do this from free to expensive, but basically you need a shopping cart on your site..  A way for consumers to put your books in to their cart for purchase from someone else’s website. Some examples of shopping cart services would be the ABA’s eCommerce package, VirtueMart, ZenCart, and PayPal. There are literally hundreds of possibilities.
     
  2. The second is you must have a way to get your books and their bibliographic materials up on the web.  This is where Amazon has paved the way and set the standard.  For independent booksellers, the ABA’s eCommerce option remains the best solution I’ve found that both provides a robust database of book data and allows for booksellers to make the bulk of the income from each purchase. Other shopping cart systems would require you to upload all your product data, but ABA eCommerce has all that data installed and constantly updated. Also, the eCommerce solution comes with an Affiliate option built in. Take a serious look at this solution if your online shopping cart program does not offer an Affiliate option.
     
  3. The third step is implementing the Affiliate Program.  The best way to think of this is as a free sales force out on the World Wide Web.  These are people who want to sell your books on their websites to a whole new realm of potential customers for you.  You only pay them when they sell books and you determine the percentage you want them to receive. Affiliate agreements can range from the extremely casual to the extremely formal. It can be as simple as an agreement that all links go to your site, or as complicated as a contract that tracks all traffic from the affiliate to your site and pays a commission on any books sold. But in the end, it is up to you how you’d like to structure your program.

    This is where bloggers, authors, publishers, all come in.  Just like you put together an events kit that let’s publishers know why they should send an author to your bookstore, put together an affiliate kit as to why someone should affiliate with your bookstore.  You can offer links back to their sites, you can offer them content, interviews with authors that come to your store, or Early Bird information about events.  There are so many things.  Being able to click on a book jacket to buy the book is standard practice.  Let SIBA know your obstacles and challenges and we will do our level best to assist you.

Indie Booksellers Revivals Revived!

Designed for the Day-Tripper…Leave at 8 AM & be home by 5 PM.

SIBA Board Members will play host across the south in July to southern booksellers at The Indie Booksellers Revival.  Each revival will be a day-long immersion kicking off with some hands-on education provided by each store followed by lunch with a writer, and ending with an Indie Inquiry among booksellers about how to go forward successfully in this ever changing industry.  Watch here for details.

Mark your calendars for a Revival near you. 

Revival Dates & Locations, Education, and participating Writers:

July 19, 10AM – 3PM
Host: Kelly Justice at Fountain Books, Richmond, VA This email address is being protected from spambots. You need JavaScript enabled to view it.
Author Guest: Mary Burton
Education: Social Media for Booksellers!

Mary
Burton

Join the owner of The Fountain Bookstore, Kelly Justice, and Rebecca Joines Schinsky of The Book Lady's Blog for a presentation and discussion on social media for booksellers.  They will also be discussing the Get In Bed With A Book Blogger Project.  Learn what works and what doesn't in Twitter, Facebook, blogging, and more.  Maximize your time, earning potential and enjoyment of time online.  General discussion on social media afterward in the morning with Rebecca.  Bookseller only open discussion on all topics in afternoon.


July 19, 10AM – 3PM
Host: Jamie Fiocco at Flyleaf Books, Chapel Hill, NC This email address is being protected from spambots. You need JavaScript enabled to view it.

Author Guest: Rosecrans Baldwin
Education: Dealing with the Digital Future

Rosecrans Baldwin

Learn how to talk to customers, media and other businesses about how the publishing and book retail world is changing and how bricks & mortar bookstores can deal with this changing landscape.  How to sell & market the “indie experience” – learn to show the value of the experience of shopping with an indie business, both in-store, with social networking, and on-line. 

 


July 19, 10AM – 3PM
Host:  Jeff McCord at Bound to be Read Books in Atlanta, GA This email address is being protected from spambots. You need JavaScript enabled to view it.

Author Guest: Joshilyn Jackson
Education: Blocking & Tackling in a Tough Economy: Cutting Expenses & Increasing Revenues in Your Bookstore

Joshilyn Jackson

An interactive review focusing on business basics.  We’ll discuss some of the best (and worst) ideas for making ends meet, some of the common (and uncommon) areas to cut, and share proven ideas for increasing sales. Booksellers face serious challenges well beyond the coming economic recovery, and stores should be positioning themselves now to survive for the long haul.

 


July 26, 10AM – 3PM
Host: Emily Bell at Page & Palette, Fairhope, AL This email address is being protected from spambots. You need JavaScript enabled to view it.

Author Guest: Rick Bragg
Education: Getting Busy With IT!
Rick Bragg

Learn how to increase business with internet technology.  Twitter, Facebook, FourSquare, blogging, shopping carts, and websites, oh my! Develop strategies for connecting  with community around the clock.  Keep your business on their mind even when your shop doors are closed.  These tools are free and the learning curve is practically non-existent.  Take a little time for a large return.


July 28, 10AM – 3PM
Host: Janet Bollum at The Muse Book Shop in Deland, FL This email address is being protected from spambots. You need JavaScript enabled to view it.

Author Guest: Karen White
Education:  Clean Up Your Act

Karen White

Learn care and repair of old books, first editions and signed copies.  Ask the participants to bring books in the grunge zone.  Leather books with leather rot, mildewed books, jackets full of stickers, books from a "smokers" home, ripped dust jackets or books they just want to keep in pristine condition. All materials will be provided. Just bring a couple of books that need attention. 

 

 

 


Revival General Schedule:

10 AM – Noon – Bookseller Education
Noon – 1 PM – Bookseller/Author Lunch
1 – 3 PM – Indie Inquiry: What are your new challenges?, What continues to be a challenge?, What do you need most right now?, What would you to see like SIBA do?, What are you doing that’s working?