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April SIBA e-Ink:  Finalists, Contests, Free Stuff, Funny Stuff, and More

absolutely jam-packed with great things for book people!

April, 2011

In This Issue

Inkreadible Sponsors

Coming to Circle of Sites

Gone
Gone
(BelleBooks)

Gone With a Handsomer Man
Gone with a Handsomer Man
(Minotaur Books)

The Fine Art of Insincerity
The Fine Art of Insincerity
(Howard Books)

Shine
Shine
(Amulet Books)

Hourglass
Hourglass
(Egmontusa)

The Sweetness of Tears
The Sweetness of Tears
(William Morrow)

The Art of Saying Goodbye
The Art of Saying Goodbye
(William Morrow)

The Borrower
The Borrower
(Viking)

 

Lady Banks Pick of the Week

Previous Issues

About Us

SIBA is a trade organization for independent brick and mortar bookstores in the South.
Follow us on twitter
Find us on Facebook

Southern Independent Booksellers Alliance

www.sibaweb.com

Dear lovely inhabitants of SIBA-land,

Welcome to the newly redesigned SIBA eInk newsletter--absolutely jam-packed with great stuff for booksellers (like a chance to win a free hotel night at #siba11), great stuff for publishers (hello, 2011 SIBA Book Award finalists!) and NEW this month, a really great offer for authors: a free SIBA membership if you will promote indie bookstores on your website with one of our completely cool badges.

Read on!


Core Members – deadline to renew for 2011 is May 1

SIBA has invested in a new streamlined, online membership renewal program.  SIBA needs you!  Check here to see a list of current 2011 SIBA Core Bookstore Members.  The grace period is ending on May 1.  Benefits of SIBA membership include

  1. Posting events at Authors ‘Round the South (ARTS).  ARTS is promoted directly to both consumers and the industry as the place to find bookstores in the south.  When looking where to send authors or where to hear a writer and buy a signed book, this website is the only one of its kind that directs folks to indie bookstores and their events in the south.
  2. Find a Bookstore!  SIBA is launching a new program for dues where writers who post a Find an Indie Bookstore badge above the fold on their website home page will qualify for #SIBA11 industry membership.  We hope to spread the message across the internet and we want you on the list!
  3. The SIBA Holiday Catalog is a value-rich benefit of SIBA membership.  This full color gift catalog imprinted with your store logo and information that can be distributed to your customers and inserted into your hometown newspapers is absolutely free to SIBA Core Members in any quantity.
  4. Participate in the Free Book Stimulus Plan.  SIBA has shipped hundreds of books to SIBA Indie bookstore customers in the south.  Don’t let your store fall of the list.  Customers are looking for you.

Bottom Line:  The Bookseller Benefits Package is packed with opportunities to sell more books.  Let SIBA help.  Join SIBA before May 1!


2011 SIBA Book Award Finalists Announced
(
It’s a southern story. . .)

“It’s a Countdown, a reckoning, to a future that isBurning Bright,” he said.Pete the CatisChecking Outall theAngles of Approach.” We nodded, obediently.  Dave the PotterisLeaving Gees BendwithZora and Mefor some timeOn Folly Beachand you just have to listen when he gets like this. It’s beenBlueberry Yearssince we’ve been there. “You won’t find aMockingbirdLiving Above the Frost Line.,” he tells us. (Like we didn’t know that). “Don’t build yourHouse of Branches, andDon't Quit Your Day Job,” he calls out as he leaves, yelling over his shoulder “RememberThe Fall of the House of Zeus!” (Zeus lived down the road and never could hammer a nail straight.) “But Dave, I hollered after him, “Will Jesus Buy me a Double-Wide?

“You think a doublewide will beSaving Cee Cee Honeycutt?” he roared back. “You think that’sBloodrootshe picked toEat Your Yard?” There wasThe Food, Folklore and Art of Lowcountry Cookingand Lowcountry preaching, we all knew. T’were like the Crooked Letter, Crooked Letters onThe Circus Poemswrit up on the billboards along Route 54. Dave’s an artist. “Creative is a Verb,” he tells us and then adds, “it’sSouthern My Way.” So it is.

 

Bottom Line:  This is a marketing opportunity to help you sell more new books.  Stock these.  Do a display.  Watch them fly out the door.

2011 SIBA Book Award


Holiday Catalog Results Realized

Thirty Seven SIBA stores participated in the 2011 Holiday Catalog Survey.  SIBA appreciates the input.  These stores plan to distribute more than 300,000 catalogs this year.  When asked, “What do you wish was different about the holiday catalog?”, booksellers provided a wide variety of good ideas and SIBA wants to update you as to the changes that have come about as a result of the survey results! 

  1. Increase FREE imprinting area to 4 inches on the back cover and 3 ½ on the front
  2. Continue to include ISBNs
  3. Add "Coming in November" or "Pub date January" for any titles publishing after October
  4. Include Bookseller Picks, but we need to hear from you – Booksellers:  Suggest a Book!
  5. SIBA Book Awards will include alternate editions when available.

Bottom Line:  The holiday catalog is ranked by many members as the reason they join SIBA.  Don’t be left out.


Spring Book Show RoundTable Results

Dozens of booksellers gathered at Spring Book Show to discuss a variety of topics including store traffic, the economy, and maximizing sales.  Discussed were ideas to attract more traffic, making the most of each customer, getting new customers, and more.  Read More.

Bottom Line:  Networking with other booksellers is the single best indicator of success. Pick one good idea to implement and start today!


Who Will Win the Third?
Get your Twitter on and win a #SIBA11 Hotel Night!

@lisanightbird won the second SIBA Twitter Contest, a free hotel night at #SIBA11.  Congratulations to Nightbird Books of Fayetteville, AR.  And thanks to everyone who entered.  Oh, and you can win more than once!

Bottom Line:  Any core member who tweets the following:
I read #SIBAInk and so can you - http://www.sibaweb.com/siba-news/e-ink
will be entered into a drawing for a free hotel night at #SIBA11.  The deadline for tweets is May 15. 


Love an Indie #SIBA11 Membership Offer for Authors – Booksellers, let your writers know!

Calling All Authors!  SIBA wants to make a trade.  Place a “Find an Indie Bookstore” badge above the fold on the homepage of your website and SIBA will waive your $195 dues.  Just let us know when the badge has been placed and we will mark you current.  There are many benefits to membership in SIBA.  Let us count the ways! See all the badges here.

  1. Receive a complete contact list of all of SIBA’s member stores on demand—including contact names, email addresses, phone and mailing addresses via email.
  2. SIBA operates a speakers’ bureau for authors, the Southern Traveling Authors Registration Service (STARS) that is marketed to bookstores and their customers. As a STARS author, you can send announcements to SIBA stores you are interested to visit for events and readings. Stores and consumers can also make direct requests to you.
  3. Reduced prices for advertising & table rental at #SIBA11
  4. Be informedStay in the loop.  Don’t miss the numerous SIBA opportunities to connect with each other, indie booksellers, and the industry-at-large across the south.

Bottom Line:  We are all in this together. 


#SIBA11 Okra Picks – We Know Good Books & We Grow Good Books!

Southern Indie Booksellers have a selected the 2011 Spring Okra Picks —great southern books, fresh off the vine. A baker’s dozen of titles representing a wide range of tastes, all the books selected have the following things in common:  1) They are Southern in nature. 2) They are 2011 Spring releases and 3) There is a SIBA member Bookstore who is really excited about the book. Southern booksellers love their Southern authors—we grow good books!  Use the marketing Okra Toolkit.

And it’s time to harvest a new batch.  Nominate your summer Okra Picks here: http://www.sibaweb.com/okra/okra-pick
We will announce the next crop of Okra Picks on May 31

Bottom Line:  This is a marketing opportunity to help you sell more new books.  Stock these.  Do a display.  Watch them fly out the door.  The Okra Picks translate into sales and promotion for SIBA’s core members.  It is a great hook with consumers.


A Special IndieCommerce Program & SIBA Affiliates

The American Booksellers Association is making their IndieCommerce Solution available to ABA members at a reduced price.  This solution is sophisticated and robust and offers an affiliate option which all bookstores should be exploiting to increase sales.  It’s time to give this opportunity some serious thought.  The ARTS site is driving traffic to participating bookstores at a rate of 2000+ clicks per month.  Participating bookstores are Fountain Bookstore, Malaprops Bookstore & Cafe, Flyleaf Books, Inkwood Books, Alabama Booksmith, Octavia Books, The Regulator and City Lights.

Bottom Line:  An affiliate solution is the single, best way to assist your community in selling books on your behalf while adding to everyone’s bottom line.

 


Thank you for your interest in SIBA,

Wanda Jewell, Executive Director
Southern Independent Booksellers Alliance
3806 Yale Avenue, Columbia, SC 29205
803.994.9530
Fax: 309.410.0211
www.sibaweb.com

Thank you to SIBA's Inkreadible Sponsor 2011:
Bookazine

Trade Show #SIBA11: Charleston, SC, Embassy Suites Hotel Airport / Convention Center ; Sept. 17-19; a Sat - Mon schedule

Find your favorite authors at Authors 'Round the South
What I'm blogging: Wanda's Wonderful Book Blog
Follow me on Twitter

Category: SIBA e-Ink!