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SIBA makes it easy for you to target your advertising and marketing dollars effectively through a wide range of print and online advertising and sponsorship options designed to reach booksellers, media and consumers.
Download our Put Your Money Where Your South Is! and Advertising Insertion Order
Reach Booksellers: Fall Trade Show | Sponsorship Opportunities | SIBA Listserv | Online Advertising |Email Marketing
Reach Consumers & Readers: Lady Banks' Commonplace Book | Authors 'Round the South | Holiday Catalog | Press Release Service | Southern Independent Bestseller List
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Print Advertising
( 5 Articles )
The Southern Independent Booksellers Alliance is a trade association which represents booksellers in the 11 southern states. We have a growing membership of nearly 300 bookstores and have annual contact with over 2000 people industry-wide. Each of our publications offers the opportunity to create an ongoing impression upon the southern bookselling community. Ads must be placed in black & white. Any line screen is acceptable. Holiday Catalog Newsletter/Toolkits Tradeshow Directory
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Online Advertising
( 3 Articles )
SIBA has advertising opportunities available for the following sites: sibaweb.com -- the online home of SIBA
authorsroundthesouth.com -- SIBA's Southern Literature site for readers and consumers
SIBA member blogs -- SIBA hosts blogs free of charge to its core members
SIBA member websites -- SIBA hosts free websites free of charge for its core members Impression and click thru statistics are made available to all advertisers upon requests.
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Email Marketing
( 5 Articles )
SIBA’s enhanced web and email presence reaches thousands of booksellers, book lovers and industry professionals. Email announcements reach thousands of subscribers. SIBA-sponsored websites are visited by thousands of browsers every day. A coordinated campaign using website and email advertising can help generate that all-important word-of-mouth buzz necessary to the success of any book or product. SIBA sponsors three highly trafficked sites and produces two email newsletters with both high circulation and high open- and click-rates, which can be provided to advertisers upon request.
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Sponsorship Opportunities
( 1 Article )
Most of the events and programs offered by the Southern Independent Booksellers Alliance have
sponsorship opportunities available. Sponsoring a program brings your company to the attention of
hundreds of booksellers and event attendees. Merchandise sponsorships of bags, badge holders, coffee mugs or other items will be a constant reminder of your company long after the event is over. Buyers will be notified of your generosity in the trade show directory. All sponsorships include a shaded listing and sponsor drape at your exhibit. Premiere sponsorships include mailing list upon request.
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Creative Advertising & Promo Alert
( 0 Articles )
The Creative Advertising and Promo Alert is sponsored by all the independent booksellers regional trade associations. Each edition contains a list of special promotional offers from publishers, wholesalers, and other vendors who have developed a variety of marketing tools and pieces designed to help you sell more stuff; specifically, more of their stuff!
Offers are arranged alphabetically by vendor name, but we have included a summary at the top of each listing to show the company name, the category their products fall under, and a list of the items/promotional pieces that are being offered. These are great items, not just for your own in store use, but also to give to teachers, educators and librarians. A new edition of the Creative Advertising and Promo Alert is published each month. Vendors interested in listing items for the alert should click here for rates and terms.
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circle of sites
( 1 Article )
SIBA Circle of Sites by the numbers:
Advance email notification to participating stores with order information & reminder that book will be advertised on their store’s website
- Weekly impression average: 30,000
- Number of stores participating: 60 +
- Promoted to 5,000 Friends, Fans & Followers
- Promoted as Her Ladyship’s Pick of the Week at www.authorsroundthesouth.com
- Connected to Free Book Stimulus Plan
- Placed on Lady Banks' Bookshelf, where books are sold!
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okra extended
( 1 Article )
Okra Extended is the new SIBA program to highlight forthcoming books of southern interest.
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For Publishers