B3! Building Better Booksellers
The Southern Independent Booksellers Alliance (SIBA) has designated 2015 as the Year of Engagement. Recognizing that everyone involved in the book business is a bookseller at heart, SIBA is implementing "B3! Building Better Booksellers" – a new engagement program that rewards SIBA members for participating in the SIBA and Southern Bookselling community. Participation earns points, and the more points accumulated, the greater the rewards. Members who are active enough can earn enough points to pay their dues, receive free meal tickets to the SIBA Discovery Show, and even free travel and hotel accommodations.
Some of the things that earn points for members include nominating books for the SIBA Book Awards and the Okra Picks, uploading photos to SIBA galleries, taking the holiday catalog, and sharing SIBA news on social networking sites like Twitter, Facebook, and Instagram. Even just opening SIBA’s email will earn points.
The goal of the program is to engage the Southern Bookselling Community and raise the visibility of Southern Indie Bookstores, and increase the value of investing in programs targeted towards Southern bookstores and their customers.
B3! Building Better Booksellers is made possible by the generous sponsorship of the Reba and Dave Williams Foundation for Literature and the Arts, which awarded SIBA a $40,000 grant at the beginning of the year in honor of SIBA’s 40th anniversary. The goal of the grant is to recognize the importance of Southern independent bookstores to the industry and the Southern literary community. Accordingly, one of the goals SIBA has set is to see every member store attend its 40th anniversary Discovery Show September 18-20 in Raleigh, North Carolina. SIBA members who participate actively in B3! Building Better Booksellers through engagement can receive an all-expense paid trip to the show.
But the real benefit will be in the heightened visibility and recognition they receive for their store, and the increased interest they get for the books they are…engaged in.
- Written by Administrator
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SIBA in The Springtime - March 12-15
SIBA in the Springtime! Exploring Potential
10-10:30 – Continental Breakfast, Welcome, and Housekeeping
10:30 – 11:30 - Exploring New Markets
Thoughtful innovation, combined with organized planning and execution, is key to successfully tapping new -- and profitable -- markets. This session will review a number of opportunities in both customer demographics and proven sales and marketing initiatives, with an emphasis on the practical steps necessary to implement appropriate programs in your store.
11:30- 12:15 – Exploring Gift Buying
Elevators, escalators, enigmas - a puzzling or inexplicable situation explained by veteran bookseller & gift buyer Karin Wilson. Learn the parameters and products that fly off the shelf and the decision making required when making gift purchases.
12:15 – 2:15 PM ABA Forum & Lunch
2:15 -3:15 PM – Exploring SIBA’s Bookseller Benefits Package
Executive Director Wanda Jewell will walk through the extensive benefits of SIBA membership, the programs, projects, and potential inside your SIBA membership. “It takes a regional.”
3:15 -4 PM – Exploring Bargain Book Buying
Who doesn’t love a bargain? And Shane shares how to make the most of this misunderstood market. Learn the parameters and financial decisions
GABBS Education & Entertainment
Friday, March 13th
8-10 AM - Innovation and Emotional Intelligence in the World of Ideas
With Dr. David Ryback, author of Putting Emotional Intelligence to Work
What is the essence of innovation? How did Shakespeare manifest his emotional intelligence? What are some of the innovations of the past century and how did they revolutionize our culture? When was the first copyright law born? All these questions and more will be answered by Dr. David Ryback when he focuses on the history of innovation over the past century, and how it revolutionized travel, communication and sexual mores in our culture.
The rise of the digital age forces us to reconsider the speed of innovation and how it has become a greater part of our culture, especially in the business of publishing ideas. People want connection, a sense of mastery and respect—these are universal needs. Meet them and you can create the next “Dragon-King,” an innovation that becomes a winner in any market. And what about branding? It turns out that we can expect some major transformations as time goes by. Finally, we’ll look at some of the challenges we’ll need to face in the near future: addiction; the Internet of Things, in which every aspect of our lives, inner and outer, become interconnected on the Net; loss of privacy; portfolios of patents sold as intellectual-property stocks; and many other challenges. But we won’t let you go home without giving you instructions on how to form groups that can create their own innovations, even in your own office. The world of innovation is here. Might as well join it—you can ignore it no longer.
5:30 – 7 PM – The Shoe Burnin’ Show, a Literary Hootenanny
The Shoe Burnin' Show is mesmerizing, both a musical and literary delight from the first note to the last word. These are clearly long-time, dedicated musicians and writers who want to share the love of the written word and song. The stories run the gamut from the hilarious to the poignant, and the songs, both original and well-known, are a complement and complimented by the storytelling. The Shoe Burnin' is not to be missed, ever, as each time the show is a do-over, an original conceived for one time only. It is amazing!
Join us for a short reception followed by a kickin’ good time.
Saturday, March 14th
8-10 AM – Reviving the Resource Roundtable Breakfast
Enjoy coffee and continental breakfast while veteran booksellers rotate from table to table each discussing a variety of topics relevant to you. From “Working with Writers” to “Building Better Booksellers” to “Edelweiss, Your Best Book Friend” to “Simple Solutions for Small Budgets”, “Social Networking”, and more.
1-4 PM – Field Trips to the Gift Market
Every hour, a veteran bookseller will escort a group around the Gift Market. These are booksellers who deliver fresh items to their customers via the Mart. They will share their tips and tricks and leave you wanting more. Field Trips are limited to ten people and last one hour.
Sunday, March 15th
9 - Noon – Field Trips to GABBS
Every hour, a veteran bookseller will escort a group around GABBS. These are booksellers who deliver affordable books at a great profit to their customers via GABBS. They will share their tips and tricks and leave you wanting more. Field Trips are limited to ten people and last one hour.
- Written by Tiffany May
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